Collect emails, phone numbers and poll answers

Add a form

Open the campaign and go to Collect leads.
Set Ask visitors for to their email, their phone number, or both. Tick And their name if you like.
Write a Heading ("Join the candle club") and the Small print: say what you'll send them (some countries require it).

With a coupon, visitors fill it in to see the code. With a message, the form replaces the button.

Collect leads: what to ask for, the heading, the small print, and a poll.

On the site: the form in the charm's bubble.

A quick poll

Write A quick question and 2 to 6 answers, one per line. It's asked when the charm drops in, once per visitor, and the answers are counted under Leads.

The Leads page

Every form a visitor fills in is on Leads, newest first, with the campaign, the page and where they came from. Search it, Download CSV, or delete a lead.

Leads: what visitors typed, from which campaign and page, and where they came from.

Where new leads go

Owners choose, under Where new leads go:

Email the site's owners about each new lead.
A webhook: Pendling POSTs each new lead and poll answer to your address as JSON. Works with Zapier, Make, n8n, Slack workflows, your CRM or your own server. Each request is signed (X-Pendling-Signature: sha256=…) so you can check it came from Pendling.
Email tools: Mailchimp, Klaviyo or Brevo (guide).

Privacy: names, emails and phone numbers are never sent to ad or analytics platforms.